Keep It Moist


I have a fairly simple life motto:

 

Keep It Moist.

 

It’s a pretty good life motto as far as life mottoes go, I think. Way better than “Look Before You Leap” or some bullshit like that.

 

Keep It Moist covers a lot of ground. The most important thing if you’re stranded in the middle of nowhere is to find a supply of water. You can last a lot longer without food than you can without water. Want to keep yourself looking young? Keep your skin hydrated by drinking lots of water. Do you binge drink and … Click Here to Read On! …



Ren Faire Motto


Ren Faire:

 

“Where even the fugly ones will make it into your spank bank.”

 

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[c] 2009 Russ of America

 



Superfluous Quotation Marks


I’ll spare the expository grammar lesson, in favor of a snarky admission: I’m amused when I see a flagrant misuse of quotation marks. Here are two examples. I may add more as I see them in the world. Mostly to entertain myself. Not too many people collect superfluous quotation marks. It’s a good recession-resistant industry.

 

Some restaurants prefer to emblazon on their menus the warm, friendly and trite statement “Quality and service is our motto!”. In the following photo, from a Korean BBQ in LA’s Koreatown, the proprietors have diverged from tradition in favor of the more stern corporate philosophy, “To Go Will Not Be Allowed.” The food, I must say, was delicious.

 

 

The next photo was taken at a Yoshinoya in North Hollywood. As I interpret the sign, you are supposed to use the transparent cups for “water”. You know. “Water.” With finger-quotes. Kinda like how bongs are [fingerquotes] “for tobacco use only.” Employees are willing to look the other way if you use the transparent cups for, say, Tropicana Fruit Punch on the left or Tropicana Pink Lemonade on the right.

 

 

Re-affirming my belief that looking the other way on beverage theft is corporate policy at Yoshinoya, I found the same sign at a Yoshinoya in West LA. My reader Josephine razzes me about eating at Yoshinoya, but he is rather narrow-minded and irrationally snobbish.

 

 

 

[c] 2009 Russ of America